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April 13, 2026
Question

Is this Intuit's "New Coke" or "Cracker Barrel" moment?

  • April 13, 2026
  • 1 reply
  • 14 views

Please someone tell me that Intuit is considering the ramifications of not having a way to turn off the new update dealing with payroll taxes becoming final in July. This could be Intuit's "New Coke" or Cracker Barrel" moment. One that will be studied later as a major failure to listen to your customer. They stand to lose a lot of customers over this that otherwise like the software.

I, for one, CANNOT use that feature even if I wanted to. I run my own payroll but am a satellite of a larger non-profit. I send all my payroll taxes to the main organization and they pay the government. This is completely within accepted accounting practices and we pass an audit every year (of our finances and our procedures). I have been using QuickBooks for over 25 years and this will force me to change systems. I know I am not alone in this and I know there is a lot of resistance to this change. (Ask the customer service agents how many calls they are getting on this)  And, speaking of "New Coke", unlike that situation, if I go to the incredible hassle and expense of changing systems, I will not be back even if they decide it was a bad idea later. I can't just jump back and forth. And, I cannot believe I would be the only one.

It is working just as we need it to work right now. I am told by customer service agents that there is no work around. Has anyone heard of any change in this? I need to start looking now for a replacement if I am going to have all my system changed and ready to keep running payroll by July 1.

1 reply

Level 3
April 14, 2026

So far they haven't changed their minds.

It's a money grab on their part.  They will take the money and hold it, to collect interest off of.  They MIGHT decide to pay the payroll taxes, but if not, all of the customers will have to pay the over-do taxes, as well as any fines, late fees, or charges.  

 

I don't know why in Heavens name they would think this is a good idea.  

I hope they put a stop to it BEFORE it goes through.